The NAIA version of an Artist Information Statement
was developed after having shows ask us for some idea of what would
be helpful. We hoped that this would be a version that could be applicable
to most shows that want to include a statement but would like it understood
that the NAIA version is a suggestion. We ask shows to not see this
version as gospel! Not all artists are members of NAIA - please don't
refer to your version as "The NAIA Artists Statement".
The intent of the Artist Information Statement is
positive and educational. In the words of one show director, "This is
a philosophical tenet that we all should embrace as an opportunity to
educate." In addition, it helps curb misrepresentation when information
is put in writing for the public and peers to read. A review of the
example statements that follow illustrate how informative and complete
the statements can be. The completion of one statement should satisfy
the needs of all shows.
The objectives of the Artist Information Statement
are to identify, inform, and educate. It should describe succinctly
and clearly information about the artist's work that might be important
to consumers, judges, show committees, or other artists. As an educational
tool and conversation starter, it should insure that the viewer understands
what is being seen, who made it, and how it was produced.
The following criteria should be satisfied in all statements:
-
A photograph of the artist and contact information.
The photograph may be a portrait but it is preferable to show the
artist at work. It is important that the artist is identifiable.
In the case of collaborative work, photo should include both artists.
-
Identification of medium and processes/techniques used.
This should be simple - certainly not a disclosure of trade secrets
or proprietary processes, i.e "painted wood" is probably enough
rather than disclosing the special kind of paint you developed over
the years and what kind of wood.
-
Specific explanation of how the work is produced.
-
If paid employees, assistants or apprentices are used,
a concise and complete description of their involvement should be
included. If you don't use assistants or apprentices, state that
none are used.
-
Where appropriate, identify materials and methods of handling
those materials. Again, this should not entail disclosure of proprietary
processes.
-
It should be stated if an outside source such
as a foundry or printing lab is used.
-
Resume-type information such as awards, exhibitions,
collections, etc. should NOT be included in this statement. Assuming
that the show allows it, this type of information can be posted
separately.
-
Any other educational information could be included,
but the overall statements should not exceed one page.
An 8 1/2" X 11" format has been suggested for uniformity
in handling and ease of reproduction. Some shows have indicated a future
desire to have the statement accompany their application. It has also
been suggested that the content fall within an 8" X 10" space on the
page if you would like to use a standard frame size for posting in your
booth.
Here is the NAIA's mockup of a fictitious
artists' statement

|